An insightful panel discussion that delved deep into 'The Value of Client-Agency Relationships.' In today's fast-paced marketing landscape maximizing value and nurturing these supplier relationships is paramount - What role can marketing and procurement both play in creating client/agency relationships that produce great value for both parties?
Joined on the panel by:
- Louise Deane, Marketing Procurement Category Manager at Suntory
- Tina Fegent, Global Marketing Procurement Consultant
- Philipp Schuster, Agency & Marketing Partnerships Director, Global Strategic Marketing at Bayer
- Holly Ripper, Managing Director at BBH
- Simon Soothill, Owner of Value Beyond Savings
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