Predicting Agency Growth in 2027 || Buying Signals Webinar

Predicting Agency Growth in 2027 || Buying Signals Webinar

Join us online on 17th November for a 45-minute briefing on where Pearlfinders predicts agency briefs will come from in 2027.

Hosted by Pearlfinders, the intelligence engine behind The Ingenuity Group, this session draws on the Q3 2026 Buying Signals Index. It's built from 4,799 buying signals tracked by Pearlfinders analysts over the past 24 months.

Mike Thorne, Managing Director, and Matt Delaney, Head of Content, will show which disciplines brands are moving towards and which triggers come before a brief. They'll also share examples of brands from Pearlfinders research that are likely to look for fresh agency support in 2027.

Whether you're building on a strong year or looking for new sources of growth, this session will help you decide where to focus your new business effort.

WHAT TO EXPECT

• The headline findings from the Q3 2026 Buying Signals Index
• Disciplines on the rise: Experiential has climbed from 7th to 4th, with Media and Data/CRM also gaining ground
• The triggers that come before a brief: 66.5% of signals carry a new appointment and 43% a financial trigger
• Examples of brands likely to seek new agency partners in 2027
• Live Q&A with Mike and Matt
  

WHO SHOULD ATTEND?

This session is designed for:

• Agency founders, CEOs and senior leadership teams
• New business directors and business development teams
• Agency marketing leads shaping 2027 growth plans
• Anyone responsible for pipeline and target account planning

Register to attend here