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Interview with Gareth Crew of Canon
We sat down with Gareth Crew, Canon’s Social Media and Digital Communications Lead, to discuss the impact of social media, his career journey so far, and the brands he finds most inspiring today. - Interviews
A CMO's Perspective: Richard Bowden at No.7
In this session, Richard Bowden, Marketing Director at No.7 Beauty Company, shared his candid, inspiring journey, culminating in his current role leading a portfolio that includes No.7, Soap & Glory, and Botanics. - Interviews
Why Digital Marketing is the perfect apprenticeship for a career in Politics.
In this session, Steffan Aquarone, MP for North Norfolk, shared insights from his unusual journey from digital marketing into politics, and how lessons from communications can transform public life. - Interviews
A CMO's Perspective: Claire Jefferies at Identi
Richard Robinson, Executive Director at Ingenuity+, sat down with Claire Jefferies, CMO at Identi, to explore Claire's career to date. She offered a refreshingly honest take on what it means to lead with both head and heart. - Interviews
CMO of the Future: Zoe Fidler from Lastminute.com
We sat down with Zoe Fidler (Head of Brand and PR at Lastminute.com) to explore how curiosity and bold thinking have shaped her career - from transforming heritage brands like Churchill to reinvigorating a travel icon with insight-led creativity. - Article
Building a brand community from the ground up
In this fireside chat, Rachel Allison (founder of creative agency Axe & Saw) speaks with her client, Imme Ermgassen, co-founder of the non-alcoholic drinks brand Bovito. Together, they unpack how Bovito has shaken up the drinks industry with a brand built not on moderation, but on pleasure and inclusivity. - Interviews
Trainline : The Most Entertaining Brand Wins
In this candid chat, Hamish Day (Client Service Director at Dude London) sat down with Trainline’s Leah Knighton (Brand Director) to explore how entertainment can help brands break through in increasingly distracted digital environments. - Article
An Interview with Spin: How to Nail Your Agency’s Marketing and Generate More New Business Leads
We sat down with Maria Rubio, Marketing Manager at Spin, one of the industry’s top creative first social agencies, to get the inside scoop on how they craft marketing that not only strengthens the Spin brand, but continues to be a key driver of new business. From big picture strategy to topical trends that align with their values, Spin is the perfect example of agency self-promotion done right. - Article
The Ingenuity Group appoints commercial director to lead on and bolster northern expansion
The Ingenuity Group announces the appointment of Grace Easter into the newly created role of Commercial Director for its northern division. - Interviews
Balancing brand and performance marketing in a sales focused business
In this session, Ben Cunningham (Director at IMA) and Chris Kelly (Head of Marketing at John D Wood) unpacked how a legacy estate agency is balancing brand building with performance-led marketing in an increasingly data-driven world. - Interviews
From Taboo to Talked About: How "Let's Open Up" Broke Down Barriers
In a bold and refreshingly candid session, Leith's Debbie Morgan and Hanx's Emily Prichard explored the thinking, process, and impact behind the ‘Let’s Open Up’ campaign - a brave initiative that spotlighted vaginismus, a little-discussed but common condition affecting many women globally. - Article
The Ingenuity Group Celebrates 20 Years of Connecting the Marketing World
This month, the UK’s largest connector of agencies and brands, The Ingenuity Group, celebrates its 20th anniversary, a significant milestone in a journey shaped by a strong belief in the power of meaningful connections.